» Microsoft’s declining importance

John Kirk for Techpinions:

In 2012 there were more Android devices sold than Windows devices. By the end of 2013, it is probable that there will be more iOS devices sold than Windows devices too. If so, by the end of this year, Windows will be only third in terms of OS sales.

They still make a metric buttload of money, but they’ve been bypassed in relevance, as has the platform they make much of their money from.

[Addendum: Originally Kirk had stated there are more Android users than Windows users but it was updated after Benedict Evans noted Android’s still a couple of years from achieving that.]

» All you need to know

A giveaway for a product that doesn’t exist is a great way to launch your website.

Spreeify today announces the first ever official Apple iWatch giveaway. Ten winners will be announced prior to October 23 in conjunction with Apple’s official announcement of its newest revolutionary product.

Uh-huh. Sure.

Already I know what kind of people run Spreeify: douchebags.

In response to cynicism about Apple’s ability to succeed in the wristwatch industry, Apple CEO Tim Cook stated, “The only thing we will never do is make a crappy product.”

That is, of course, not at all what Tim Cook was responding to. What he was responding to was speculation about Apple releasing a cheaper iPhone.

So, we’ve got giving away an imaginary product and misusing a quote from an Apple executive to pretend the imaginary product is real.

Good luck with your site launch.

(via Dan Moren)

» iOS first

Leslie Meredith for TechNewsDaily:

“Device models running on the iOS platform average 14 times the number of active users compared to device models running on other platforms, < Mary Ellen Gordon,

And [DIVIDE BY ZERO ERROR] BlackBerry users.

Hey, Dan Lyons, your Apple analysis is making you look stupid

The other day Dan Lyons wrote one of his trademark “APPLE BAD!” pieces, this one about how the vacating of about 40 percent of the damages in Apple’s suit against Samsung made Apple look stupid for pursuing this litigation. Because an error by the jury is somehow a reflection on Apple.

I’m not linking to it because that would just be enabling someone with an unhealthy lifestyle. However, I’m sure Dan will offer a contrite retort now that that all of six days has passed and the following three things have occurred in Apple’s favor.

“Nokia files Pro-Apple Amicus brief in Samsung patent war”

Nokia’s filing believes that the case is headed towards a “compulsory-licensing system wherein patent holders are forced to license patented technology to competing firms, which could in turn harm incentives to innovate.”

“Japanese courts rule Samsung abusing FRAND patent process”

In the course of Apple’s court victory, it was found that in delaying the disclosure of standards-essential patents to potential licensees and to the court, Samsung was found for the first time in [sic] to be abusing the legal process.

“UK court rules Apple isn’t violating [Samsung] 3G patent”

A judge at a London court has ruled against a Samsung claim that Apple is violating a standards-essential 3G data patent.

These patent suits are broad in scope, being waged in multiple jurisdictions, and move back and forth like the tides. Do I think the three things above guarantee Apple victory? Of course not. That would be stupid. Like claiming a reduction in Apple’s judgement against Samsung shows the whole thing is a sham.

I’m not really a fan of Apple’s patent war. But while I don’t think it’s great for consumers, I’m not convinced it means Armageddon for them or that it’s a bad business decision for Apple.

» ‘Windows 8 Turning Off PC Buyers’

Investors.com’s Patrick Seltz reports that IDC is cutting its PC sales forecast.

“The problem (with touch-screen PCs) is the price points are high,” IDC analyst Bob O’Donnell told IBD. “And Microsoft has created the impression that you have to have touch (to use Windows 8).”

But what about all the dancing? That comes free, doesn’t it?

» comScore: Apple increases share of U.S. smartphone market

From October to January Apple’s share went from 34.3 percent to 37.8 percent. Samsung’s share was also up from 19.5 percent to 21.4 percent. Android as a whole was actually down 1.3 percent to 52.3 percent.

Looking forward to Dan Lyons telling us what this says about the out-of-touch elitism of Americans.

» Andy Ihnatko switches from iPhone to Android

And this disclaimer is the difference between his switcher story and pretty much everyone else’s.

No way is it an argument about why anybody else should drop their iPhones and switch to a flagship Android phone.

This isn’t the story about how Apple has lost its way and no longer innovates. It hasn’t and it still does. This is merely the story of one dude who got a new phone.

Everyone has different needs and those of us who are technology enthusiasts are unlikely to be representative examples of the general population.

At least I hope not. For their sake. I mean, when was the last time you showered? I don’t even know what day it is. Twosday? Is that a day?

» Closing the loop

Fast Company’s Austin Carr follows up on a classic Steve Jobs gag:

“That’s why people order 4,000 lattes!”

The great thing about seeing him make that crank call was knowing how Jobs and Wozniak got their start messing around with phones. The joke, just like the iPhone itself, was Apple’s history come full circle.

(Via The Verge)

» Reality distortion take 2

Writing for Time, Ben Bajarin refines his Grand Unified Theory on How Wall Street Doesn’t Get Apple:

So to recap: Apple is the most profitable company, can’t make enough products to meet demand and is the most admired by its peers. Yet Wall Street and media fanatics are claiming Apple is doomed. The reality distortion field is in full effect.

Apple has a lower P/E ratio than Amazon, Facebook, Google, Microsoft and now Dell, to name a few. I find this baffling and I would challenge any analyst to articulate to me how Apple is not healthier and stronger, competitively, in the long-term than many of those companies.

That’s what I’d like to know.

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