» ‘Analyzing Apple ads to death’
Ken Segall deconstructs another survey from our friends at Ace Metrix:
First, be aware that what appears to be a news story is actually a marketing pitch. It’s the same technique used by assorted computer security companies to drum up new business, which we’ve seen many times before.
And when I say “our friends” I mean Samsung’s friends.
» Random Trek: ‘Reunion’
Your prayers have been answered! Now you can hear me talk about Star Trek for 45 minutes! Yes, Next Generation episode, Reunion.
Grab a bat’leth, chill some Klingon bloodwine, and get ready to delve into the intricacies of the Klingon Empire’s sometimes complicated rite of Succession unless you use the EZ form. Also, Alexander makes his first appearance and anomalies are ignored. This episode has it all!
» ‘The Apple Enterprise Invasion’
VMware VP of Marketing Erik Frieberg reports on the results of a survey they commissioned of 376 IT professionals:
Perhaps the biggest takeaway from the results is that Windows is no longer the platform of choice in the enterprise with users overwhelmingly preferring Macs. User preference is the top reason given by IT administrators as to why their organization supports Macs with 73 percent of IT administrators identifying it as the main driver.
It’s not a huge sample and while 66 percent of the businesses surveyed said they already use Macs, they certainly don’t support them across departments. Still, I don’t doubt things are changing. You know, now that I’ve left corporate IT. Typical, really.
(Via Glenn Fleishman)
» ‘Samsung finds widespread labor issues among Chinese suppliers’
New York Times reopens Apple investigation.
» Windows ‘Threshold’
Mary Jo Foley:
Windows “Threshold,” the next major version of Microsoft’s Windows operating system due to hit around the spring of 2015, is coming into focus.
And not too surprisingly, one of the Microsoft Operating Systems Group’s main goals in designing and developing the coming operating system (OS) release — which may or may not ultimately be branded as “Windows 9” — is to try to make it more palatable to hold-out Windows 7 users.
I know we’ve been over this again and again, but in addition to the conceptual flaw of trying to make one operating system for desktop and mobile, there’s a marketing problem as well. Apple was able to make iOS palatable to its existing customers (as well as others) by detaching it from OS X. If Apple had also forced its desktop operating system clients to a Springboard UI, everyone would still be on Tiger.
You can certainly give Microsoft credit for trying something new, but it didn’t work. And they’re still trying to unravel it.
» Community Moving to Yahoo for 6th Season
Josef Adalian for Vulture:
Community lives! Internet giant Yahoo, which made it clear last spring that it wanted to jump into the same original programming waters as Netflix, Amazon, and Hulu, has struck a deal with producer Sony Pictures Television to stream a 13-episode, sixth, and almost certainly final season of the Dan Harmon comedy.
Yahoo has a streaming video service? Who knew? Well, whatever. I’d watch season 6 of Community on an ATM screen if I had to.
(Via Jason Snell)
» I, for one, welcome our evil scientist overlords
William Hughes at A.V. Club:
Scientists at Facebook have published a paper showing that they manipulated the content seen by more than 600,000 users in an attempt to determine whether this would affect their emotional state.
Can’t wait until they combine that with Oculus Rift. Dystopian science fiction films are going to have to turn things up a notch.
» Apple discontinuing iPhoto and Aperture for Photos
Jim Dalrymple writing at the Loop:
Apple introduced a new Photos app during its Worldwide Developers Conference that will become the new platform for the company. As part of the transition, Apple told me today that they will no longer be developing its professional photography application, Aperture.
Hopefully this is a move for the better. Both iPhoto and Aperture libraries will migrate to Photos.
[Originally I wondered what would happen if you had both but they use the same database.]
» ‘These are not the wearables we’ve been waiting for’
Dan Frommer:
While it’s impressive how small today’s computers can get, Google and its partners have still failed to demonstrate truly compelling use cases—let alone “rich user experiences”—that will create a mass market for $200+ smartwatches.
That was my reaction. I saw not one really compelling reason why I would strap one of these ungainly large devices on my wrist.
I feel like much of this “iWatch” pressure analysts and pundits and even their competition are attempting to put on Apple is to get them to enter this market and do the hard work of defining what these devices are really for. It remains to be seen if Apple can make something out of this or even wants to. Until then, though, these $230 tuna and sardine cans with screens constantly beeping messages at us don’t offer anything of worth.
» Innovation stalls
In a series of tweets from the Glass session at Google I/O, Owen Williams details the state of limbo it’s in.
This isn’t a good sign for Glass; so far we’ve spent the session reiterating everything these developers already know. #io14
I’m sure this won’t stop pundits from holding Glass up as one of the signs of how Google’s more innovative now than Apple. Apple could have any number of projects that are equally stalled, of course. They’re just not stalled in plain sight.
