» Ahrendts’ first moves

MacNN reports that Ahrendts is moving away from an organization based on geography:

The new plan is to organize stores based on sales volumes — in particular on how much of each particular product outlets sell. Instead of instituting sales targets, which were unpopular under Ahrendts’ predecessor, John Browett, the goal is allegedly to improve shopper satisfaction and streamline operations by giving similar stores similar leadership and promotions.

Apple is also opening a second store in Chengdu, China. My wife and I were in Chengdu in 2005 and my sense was that Apple was almost completely¬†unknown, so it’s interesting to see how much that’s changed.