» The time is (maybe) now
Rene Ritchie:
So what makes 2013 a better year to release a less expensive iPhone 5C than 2010 was to release a less expensive iPhone 4C? The type of product Apple can produce to fit that slot is likely far better, and far more in keeping with their standards, than anything they could have produced in 2010.
Ritchie highlights John Gruber’s comment that Apple is likely not concerned with cannibalizing iPod touch sales. There’s still a market for a low-cost, non-phone iOS device; the question is whether Apple fills that with what we’re calling the 5C without service, keeps the iPod touch maybe at a lower price, or slides down the existing iPad mini.